Ingredients of a Successful SEO Campaign

In this article we will explain some basic “ingredients” which will make your SEO campaign more profitable in the long run.

Most internet marketers get confused as to what factors to attend to in order to make their website rank high in Google. There are a lot of books cracking the “so-called-SEO-secrets” which have provided their buyers with nothing but outdated, rehashed junk. These books have a habit of focusing on only one thing in order to be “successful”.

The problem with SEO is that there is no secret. There is no hidden way to achieve higher rankings. What you need to do is all of the points mentioned below and use some discretion:

1. Have a solid idea and website design. Outsource this task by either going to Rent a Coder or Elance

2. Make sure your domain name has your targeted keywords in it.

3. Build links at a steady page from authority websites using anchor texts. Although getting links from them is not the easiest thing in the world, it is worthwhile.

4. Make sure your on-page factors are attended to. For example, use a 3-5 % keyword density. Use your keywords in your title, description and H1 tags. Do not stuff your keywords in the tags.

5. Where applicable, submit a press release for your website every now and then. PR Web is an excellent website for press releases. Make a habit of submitting at least one every month.

6. Ethically “Spy” on your competitors to figure out what they are doing right. Then do it. I have found SEO Spyglass and SEO Elite excellent tools for achieiving this.

7. Do what proves to work. Discard what does not.

8. Rinse and repeat.

This is easier said than done, but there really is no such thing as a free luch in SEO. If you get ranked high in the search engines for all your efforts, it will be a result well-worth the hassle!


For more info, check out our Quality SEO services or try our High PR link building services!