Back Links With Anchor Text

Today even 6 year old kids know that content is the king of Internet. If you have good and relevant content, search engines will find your site faster, people will visit this site more often, and you will be enjoying targeted traffic.

The first sale on the internet took place in August, 1994. It was the sale of a CD in the USA. Six years later in 2006 internet sales were £800 million per year, and in just the last 2 years internet sales are now worth a whopping £250 billion per year.


Anchor text, in a nutshell, is the text attached to a link that points to your site. Google and other major search engines place a lot of weight on not just links but also on what exactly is made-up of the actual link. Many times people attach links to such words as "click here" or "homepage". Unfortunately, according to Google's search algorithm or ranking formula, you are now getting credit for the term "click here" and not "widgets online" or whatever keyword or phrase you are optimizing for. When link building, it is very important to fully understand what keywords you are trying to optimize for and include them in the links you build. When issuing press releases, news articles, and blog entries, make sure you are including anchor text with all links pointing to your site.

One important part of SEO is anchor text - which means the text that is linked. For instance, if you hyperlink the text "home page" then home page is the anchor text. Usually people think of back links when the term anchor text is used, but anchor text is also important for internal linking.

As with incoming links, you should try to include important keywords with internal links, where possible & appropriate.

Why links are so important? Quantity of links pointing towards your site decides the future of your internet business. While building links you should pay attention not only on quantity but also on quantity of links. Quality links serve two purposes for your website. They not only build credibility of your site but also generate targeted traffic to your website.

How to Improve Search Engine Rankings of Your Site:

1. Research Keywords: It is very important to have a keyword or phrase related to your site’s theme. Type a suitable keyword and go to wordtracker.com, which is a catalog search activity at major search engines. They show the number of times that an entry is being searched at major search engines. This service also gives you a list of related terms. Wordtracker gives you more ideas to look for other important search words appropriate to your site for attractive visibility.

2. Pick Keywords and Get Some Links: Compile a list of often-searched names related to your site’s theme. Pick the phrases with several thousand searches and use in the anchor text of the inbound links that you build for your site.

The search engines will just think you're trying to spam its index so that's why making sure your link is on topic and points to a relevant webpage. Another way to supercharge you back links is to make sure the page that your link is on is also on topic and is a related webpage to your topic.

Article By: seotips8




Read About Internet Marketing Also Read About Anchor Text and Anchor Text Optimization